Shot on a mannequin
The garment is dressed and lit to preserve shape, folds and fabric.
Ghost mannequin
The garment, without any mannequin
Ghost mannequin shows the garment with volume and fit, as if worn, with no model and no visible mannequin. We shoot and retouch it ourselves, in the same studio in Fano.
How we work
Real volume, total cleanliness
The technique involves shooting the garment on a mannequin and compositing in post-production, for a continuous result with no visible supports and a well-defined neckline and interior.
It is ideal for catalogues with many similar items, because it ensures consistent crop and an immediate read of the shape.
Compositing and cleanup
Supports removed and the interior rebuilt by our retouching team.
Consistent series
Same light and same crop across the whole catalogue, suited to shops and marketplaces.
FAQ
Frequently asked questions
What is ghost mannequin photography?
A technique that shows a garment with volume and shape as if worn, but with no person or visible mannequin.
Which garments is it suited to?
Clothing in general: knitwear, jackets, shirts, outerwear and more.
Who does the retouching?
The same team, in the same studio, with real-time feedback between shooting and post-production.
Can I try it?
Yes, there is a free trial: contact us on WhatsApp.